For both publicly traded and private companies, annual reports have become strategic reputational tools. In this context, Magalu and Tecban have transformed their financial statements into institutional communication platforms, focusing on transparency, accessibility, and impact.
As for Magalu, the publication goes beyond B3’s requirements and reflects the company’s culture with clear language, a modern look, and a focus on inclusion, with a high-contrast version, image descriptions, and multimedia resources. The 2023 edition won the Jatobá Award trophy after three consecutive nominations. The content combines ESG data, corporate storytelling, and the leaders’ prominent role.
TecBan runs Banco24Horas ATM services. Its annual report strengthens its strategic role in Brazil’s banking infrastructure and supports the digitalization of financial systems. The report features interviews with executives, operational information, and ESG commitments in a structure that prioritizes understanding, accessibility, and institutional value.
In both cases, the reports are not merely a regulatory obligation – they provide a positioning statement and reaffirm identity, purpose, and trust among stakeholders.
